FoodIsland Sushi wanted to update their menu for the summer season with a design that reflects the brand’s unique tone: a balance between boldness and friendliness. The goal was not just to showcase new offerings, but to visually express the brand’s vibrant, welcoming personality.
Client:
Foodisland Sushi
Services:
Concept Design, Graphic Design
Scope of Work
Held discovery sessions to understand seasonal goals and customer expectations
Brainstormed concepts combining summer aesthetics with brand personality
Developed a design direction that bridges warmth and modernity
Created multiple layout options emphasizing clarity, hierarchy, and visual flow
Finalized a sleek, user-friendly menu design optimized for both print and digital formats
Empixa led the project from concept to completion, aligning design strategy with seasonal themes and brand voice. We focused on creating a menu that felt fresh, engaging, and visually cohesive with FoodIsland’s broader identity.
Outcome
The new summer menu launched to positive customer feedback and strengthened brand recognition. Its bright, clean design captured the spirit of the season while staying true to FoodIsland Sushi’s friendly-yet-bold identity, making every visit feel like a refreshing experience.